Posts Tagged ‘blogging’
Instead of the usual pitch to AAP to announce a new operating system Google made headlines by wrting about it on a blog.
Within hours there was a tweeding frenzy, with over six hundred online articles blogging about Googles blog, The irony is the press sent out an alert announcing the announcement …
News Alert from The Wall Street Journal
The Silicon Valley Internet giant (Google) announced … in a blog post late Tuesday night …software, which will initially target low-end portable PCs called netbooks, would be based on its Chrome Web browser and available to consumers in the second-half of 2010.
In excess of 3,000 AAP Journalists, 1,500 daily newspaper members, 1,700 daily, weekly, non-English and college newspapers as well as over 5,000 radio and television outlets heard the news second hand.
Seth Godin’s criticism newspapers are an ineffective means of getting the message out has merit, however the Google announcement skews that discussion.
In my view, it’s too early to call the Old King of PR & Marketing dead, and chant long live the Queen of Social Networking.
Let’s remember Google is the god of the royal court, and when god sends out edicts about new operating systems, Microsoft trembles, Washington’s on alert and royal emissaries dispatch blogs.